In film, the role of Director of Photography is assigned to someone in charge of the camera and lighting crew. The word "photography" in Greek literally means "drawing of light." Lighting is so important in creating a scene. It helps define characters, illuminate certain points of focus, draw emotions, set the mood, and so much more.
In certain sets or scenes, colored lighting may be useful to set the mood, create emotions, or complement a color theme. For certain video genres such as sports or music, it helps infuse energy and creativity to the scene. (For lessons on color theory, check out my colleague CJ Murr's blog on color theory!) Here are my favorite RGB LED tools for adding colored lighting to a set:
RGB TUBE/WAND LIGHTS
RGB tube/wand LED lights are very popular. They can range from 1ft to 4ft in length and provide a nice, linear gradient of color for the length of the LED tube. The Astera tubes are the industry flagship for these kind of lights, but at $850+ per tube, that is a steep price for most people to pay. Here are my top options:
RGB BOWENS-MOUNT LIGHTS
Bowens-mount lights are my favorite type of video lights. There are many types of Bowens-mount light modifiers that you can use on them such as softboxes, strip boxes, barn doors, snoots, etc., all of which help shape and direct the light.
RGB POCKET LEDs
Smaller RGB LEDs are very useful on all types of sets. They can illuminate smaller points of emphasis or perhaps be placed inside shelves or products. They can also be hidden behind things on set when you want a light in a tight spot but don't want the light source to show in frame.